TikTok is introducing a new feature that permits them to reduce the volume of AI-made videos appearing in their streams. This step comes as the company announced that it currently hosts in excess of 1 billion content made with AI.
Trial and Implementation
The new functionality is being tested over the following weeks before a global rollout. This advancement aligns with a rise in AI-generated material, spurred by new content generation software.
AI Content on Other Platforms
Studies have shown that nearly 10% of the most rapidly expanding content creators on a popular video site primarily display AI-generated videos. A large amount of this output is deemed “AI slop”, a label for inferior, mass-produced content that is frequently nonsensical or bizarre.
Based on user feedback that numerous viewers like content produced via AI tools, including digital art to informative clips, and we intend to provide users the power to adjust the amount of that, based on their own choices,” commented a company executive.
AI on the Platform
TikTok disclosed that there are currently 1.3 billion videos on its network labeled as made with AI. In total, over 100 m media items are uploaded to the service each day, making AI content a limited portion of its complete catalog.
Customizing Your Feed
Members will be able to reduce or increase the level of AI content they see by using the topic control setting in the platform and selecting the AI content topic. Additional categories that are already be controlled under the setting include news, style, cosmetics, and choreography.
Platform Guidelines
TikTok’s rules mandate creators to identify “realistic” AI-made content, and it forbids harmful AI impersonations of public figures or crisis events. Any believable AI-generated clip that is without a tag can be taken down under its community policies.
Additionally, the platform will henceforth add an “AI-made” label to content produced via its built-in AI features, or identified by an cross-platform project for recognizing AI-generated material. This measure is intended to stop users from attempting to bypass the tagging system.
AI Literacy Programs
TikTok is additionally launching a two million dollar AI literacy fund for specialists and institutions to develop informative material about responsible artificial intelligence. This initiative will assist charitable organizations focused on educating programming and robotics.
Platform Protection
The video-sharing app has defended its moderation strategy, amid controversy over intentions to lay off hundreds of review team members in Britain. The company is set to reduce 439 jobs in its trust and safety division in London, with worker representatives and online safety experts voicing alarm that staff are being displaced by machine-led review.
A trust and safety lead explained that staff-based oversight would continue to be important, but automated tools can safeguard staff by eliminating the most distressing content prior to it is viewed by people. TikTok reported a 76% decrease in explicit and harmful content seen by human moderators over the past year due to the use of its AI tools.
It is vital to combine staff and AI to keep the platform safe,” she said. “We’ll have humans as integral to the approach, but we further consider it’s highly necessary to limit contact with dangerous material as rapidly, which is the area in which a significant AI assistance is making a difference process content quickly.”
